Jewelry by the brand Carol Kauffmann can be seen adorning a character in the acclaimed series Emily in Paris
Viewers of the fourth season of Emily in Paris, a Netflix original series, can now see Brazilian design on screen. A character in the show is wearing one of the pieces from Carol Kauffmann, a brand participating in Precious Brazil, a sector project created by the Brazilian Gems and Jewellery Trade Association (IBGM) and the Brazilian Trade and Investment Promotion Agency (ApexBrasil), aimed at promoting Brazilian gemstone and jewelry companies abroad.
One of the rings from the Coral collection, crafted in 18k yellow gold, morganite, and diamonds, was spotted adorning the hand of the character Julien, played by actor Samuel Arnold, a friend of the show’s protagonist, Emily.
Carol Kauffmann, the brand’s creator, emphasizes that Emily in Paris has achieved global reach, becoming an important reference in the fashion and lifestyle sector. Since the first season, the show’s fashion, decor, and style productions have inspired and captivated fans around the world.
“Carol Kauffmann Jewellery is honored and recognized to be part of this successful production. Nowadays, brand promotion is more effective through social media, images, series, and films. Thus, Emily in Paris provides Carol Kauffmann’s jewelry brand with significant international visibility for the featured collectionj, as well as new collections, and valuable recognition on the global stage,” explains the brand’s founder.
Brand History
After a successful career in the textile sector, Brazilian Carol Kauffmann trained as a goldsmith, designer, and jeweler. Her style, from the beginning, stood out as unique and original, with jewelry that possesses a distinctive DNA, easily recognizable at first glance.
The harmonious combination of gold and the vibrant colors of the stones, the energy that emanates from the shapes and materials used, and the sense of well-being that each piece provides as a symbol of identity, are elements present in every piece she develops.
The result is jewelry that exalts attitude, values Brazil’s natural riches, and adapts to contemporary behaviors and customs.
About ApexBrasil
The Brazilian Trade and Investment Promotion Agency (ApexBrasil) works to promote Brazilian products and services abroad and attract foreign investment to strategic sectors of the Brazilian economy. In order to achieve its goals, ApexBrasil carries out several trade promotion initiatives aimed at promoting Brazilian products and services abroad, such as prospective and trade missions, business rounds, support to the participation of Brazilian companies in major international fairs, visits of foreign buyers and opinion makers to learn about the Brazilian productive structure, among other business platforms that also aim at strengthening the Brazil brand. The Agency also acts in a coordinated way with public and private players to attract foreign direct investment (FDI) to Brazil with a focus on strategic sectors for the development of the competitiveness of Brazilian companies and the country.
About IBGM
The Brazilian Gems and Jewellery Trade Association is a national, non-profit private entity founded in 1977. Its mission is to represent, integrate, develop, and promote all segments of the gem, jewelry, and fashion jewelry chain. The association works as an advocate for their interests and by promoting knowledge transfer, trust, and appreciation of their products among consumers.
About Precious Brazil
The Industry Sector Project Precious Brazil aims to support and promote Brazilian companies in the Minerals, gemstones, jewelry, and fashion accessories segments that seek to export their products, whether they are beginners, exporters, or already internationalized. Coordinated by IBGM – The Brazilian Gems and Jewellery Trade Association in partnership with ApexBrasil – Brazilian Trade and Investment Promotion Agency – the project currently serves approximately 150 companies in the industry.
Notícias relacionadas
