Precious Brazil, a sectoral project created by IBGM – Brazilian Institute of Gems and Precious Metals in partnership with ApexBrasil – Brazilian Trade and Investment Promotion Agency, took representatives of The Psychic Tree company to Soledade, RS, the Brazilian mineral hub.
The guests of the brand specialized in esoteric products based in the United Kingdom, considered the focus country of the project, had the opportunity to visit, for the first time, the factories that make up Brazilian Minerals, an action of Precious Brazil that aims to enhance the reach of the products of the 15 associated companies in the international market, mainly in the furniture and decoration segment.
The Brazilian Trade and Investment Promotion Agency (ApexBrasil) works to promote Brazilian products and services abroad and attract foreign investment to strategic sectors of the Brazilian economy. The Agency carries out diversified trade promotion actions, such as prospective and trade missions, business roundtables, support for Brazilian companies to participate in major international fairs, and visits by foreign buyers and opinion makers to learn about the Brazilian production structure.
About Precious Brazil
The Sectorial Project aims to support and promote Brazilian companies in the Brazilian stone, jewelry and jewelry segments that want to export their products, whether they are beginners, exporters or internationalized ones. Conducted by IBGM – Brazilian Institute of Gems and Precious Metals in partnership with Apex-Brasil – Brazilian Trade and Investment Promotion Agency – the project currently serves around 105 companies in the sector.